It is not every day you see a company using bots to promote something, but it looks like that day has come.
A while ago, there was some “drama” happening in the gaming community, which revolved around Sweet Baby Inc. and to be honest, back in those days, everything was happening. As you know, the company was supposedly involved in Alan Wake 2, a game that lowered the official minimum system requirements for PC a month ago.
Well, a research conducted by MasteroftheTDS left me with an open mouth, without any words to say. That research shows that supposedly, Remedy Entertainment, or someone else that is closely related to the company, unleashed a number of bots on the internet in order to advocate for the new lowered system requirements.
Bots aren’t so bad, but they can do more damage than imagined if they are used for the wrong reasons. In order to promote the newest update that brought lower PC system requirements, numbers and numbers of bots were released to “praise the changes”. The funny thing is, the “Twitter users” all say they could now run Alan Wake 2 on their “ancient laptops” or “potato computers.”
I got my daily laugh just by reading these bot tweets, honestly.
If this really is true, and bots were used in promoting Alan Wake 2, Remedy Entertainment doesn’t have a good look right now. Why would you use bots to do this?
Many players are really disappointed in this, especially in the involvement of SBI. Some say that they can spot the supposed involvement of the company-I-shall-not-name, but it was overall good. Not great, but good.
Alan Wake 2, a game known to be one of the games Sweet Baby Inc. was involved in, received an update March 6th, 2024, that lowered the official minimum system requirements for the game to run on PC.
It would seem that someone attached to Remedy Entertainment may have been… pic.twitter.com/v13hGY6WV4
— MasteroftheTDS (@MasteroftheTDS) April 9, 2024
Kudos to MasteroftheTDS for doing this research though, and great job spotting the old, ancient, and dusty potato PCs/laptops.